Becoming an industry icon entails speaking with a strong voice. But what is the balancing act? How do we avoid being seen as fixated? Take the nut-job test... Douglas Kruger is the author of several bestselling business books with Penguin, including 'Own Your Industry - How to Position Yourself as an Expert,' and the global release, 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet Douglas at www.douglaskruger.com.

Could now be the ideal time to share your insights and land a TV show? Or at least an insert? Here's how. Douglas Kruger is the author of several bestselling business books, including 'Own Your Industry - How to Position Yourself as an Expert' and 'Poverty Proof.' Meet him at www.douglaskruger.com.

It's easy to get caught in a rut, working hard, but not making progress. Try this simple, disruptive exercise for a fresh look at your life. Douglas Kruger is a 'Hall of Fame' speaker and bestselling business author with Penguin. His titles include, 'Own Your Industry,' 'Poverty Proof,' and the global new book 'Virus-Proof Your Small Business.' Meet him at www.douglaskruger.com.

When it comes to building wealth, and starting your own business, there is an astonishing array of options available to you. It is not strictly necessary to think about it exclusively in dignified ways... Douglas Kruger is the author of bestselling books like 'Is Your Thinking Keeping You Poor?', and the global new book 'Virus-Proof Your Small Business.' Meet him at www.douglaskruger.com.

Emotion rarely serves us in useful ways. More often than not, it helps us to justify inaction. Here is a simple 'If/Then' model for determining whether you should take action on big projects. Douglas Kruger is the author of the global book 'Virus-Proof Your Small Business,' and a 'Hall of Fame' speaker. Meet him at www.douglaskruger.com.

It's a deeply counterintuitive way to think, which is why few people do it. Are you merely focusing on the aftermath of the crisis, or are you thinking in terms of opportunity? Wealth speaker and author of the global book 'Virus-Proof Your Small Business,' Douglas Kruger shares an insight on how the rich think differently. Douglas's books are available globally via Amazon, and as audio books via Audible.com. Meet Douglas at www.douglaskruger.com.

The trouble with a lockdown is that everyone switches to 'thought-leadership' mode. And if everyone does it, it's worth less. What else could you do to keep your branding strong, and position yourself as an industry leader, without adding to the noise? Douglas Kruger is the author of the global new book 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet him at www.douglaskruger.com.

Scale is one of the great keys to wealth. Sell one item, and you will make a small profit. Sell a million, and you can retire. But scale seems unthinkably difficult when you first approach it. How can you get your head around the size of the challenge, and begin truly thinking at scale? Douglas Kruger is the author of several bestselling books on business and wealth, including, 'Is Your Thinking Keeping You Poor?,' and 'Poverty Proof.' He is also the author of the global publication, 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet him at www.douglaskruger.com.

4 smart ways to use down-time in order to improve your business, from the global book 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet Douglas Kruger, author and international speaker, at www.douglaskruger.com.

Douglas is joined by Janine Carley-James for a chat about 'embodied cognition,' the psychology of dress, and how you can look good online. Meet Douglas at www.douglaskruger.com, and learn more about Janine at www.restyleyou.co.za.

Radical disruption. It has happened to businesses everywhere. How can you push back with clever ideas? Douglas Kruger, author of 'Virus-Proof Your Small Business,' shares an insight into how to think 'quick and lazy' in order to revolutionise what you offer. Meet Douglas at www.douglaskruger.com.

From the author of 'Poverty Proof,' and 'Is Your Thinking Keeping You Poor?' - Douglas Kruger points out some ways the rich think differently. Do you have the courage to 'expand' while others are 'contracting'? Douglas is the author of the global book 'Virus-Proof Your Small Business,' from Penguin. He speaks on personal wealth and expert-positioning. Meet him at www.douglaskruger.com.

You don't actually have to look like an iStore right now. What if you offered the scruffy version of...? Douglas Kruger, author of the upcoming global book 'Virus-Proof Your Small Business,' offers creative solutions for entrepreneurs. Meet him at www.douglaskruger.com.

8 more ideas from the upcoming global book, 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Today we look at how to deal with cashflow. Douglas Kruger is a 'Hall of Fame' speaker and business author with Penguin Random House. Meet him at www.douglaskruger.com.

From the upcoming book 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis,' author and speaker Douglas Kruger shares a simple way to save a small business near you. In this video, he chats with the hosts of The Amazing Meetings podcast. Meet Douglas at www.douglaskruger.com.

Over the past few videos, we have explored ideas for business survival during the Covid-19 crisis. Here is another: Give away an element of your business for free, in order to create trials, leading to sales in the future. Douglas Kruger is the author of 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet him at www.douglaskruger.com.

Let's keep your business running through the Covid-19 crisis. In a previous instalment, we asked how you might reconfigure your offering. Now let's talk digital, and explore how you might teach customers to need you in new ways. Douglas Kruger is the author of Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis, due from Penguin Random House on 10 April. He is a bestselling author and 'Hall of Fame' professional speaker. Meet him at www.douglaskruger.com.

Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis, by Douglas Kruger and Penguin

It's the debate of the century, and the consequences for the wrong outcome have never been greater. Wealth author and speaker Douglas Kruger asks a telling question, helping us to put the entire matter in perspective: Would you press the red button? Take the test. Douglas is the author of eight business books with Penguin Random House. He hosts the daily show, 'From Amateur to Expert,' in which he shares one daily insight on work, wealth and how to position yourself as a leading expert in your industry. Meet him at www.douglaskruger.com. Order his books globally via Amazon, or in audio format from www.audible.com.

Author and Speaker Douglas Kruger is releasing a new book with Penguin: 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' In order to get the ideas out and circulating quickly, he has been sharing content ahead of the launch. Here are 6 ways you can reconfigure what you do in order to earn during the crunch. The new book launches after the 12th of April. Meet Douglas Kruger at www.douglaskruger.com.